Started this discussion. Last reply by My Edagent Jul 11.
We come across lots of useful documents about working with education agents and thought it might be useful if we made a list for the use of members:
This is a further instalment in my series of posts on online student lead generation for educational institutions.
I thought I would pitch this post at those who are time poor (i.e everyone!) and provide a simple formula that is guaranteed to generate more international student leads for your institution. So here it is:
This is another post in what I intend to be a series of blog type posts on student lead generation for educational institutions.
Today I am focussing on landing pages. Before I go any further, if you don't read on, take a couple of minutes to watch the video I have attached below. It provides a really good, simple explanation of what to think about when designing a landing page for your courses. Hats off to the team at Retargeter for putting it…
Many institutions have invested a lot of time and money in building a marketing presence on YouTube. That is a smart move given that YouTube is the third most visited site on the internet behind Google and Facebook, the second largest search engine, and serves more than 4 billion videos daily. Frankly, if your institution does not have a YouTube presence you are behind the play in the ongoing contest to attract and recruit international students.
Most of the…
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